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Lead Copywriter

Job Description

We are hiring a Lead Copywriter to own copy across all our brands. This role covers websites, landing pages, UX flows, email marketing, SEO content, paid ads, social media, and GBP. If you are a strong digital writer who knows how to drive conversions and collaborate with UX, SEO specialists, designers, and developers, we want to hear from you. 

What you'll do 

  • Write complete website copy for new builds and rebuilds 
  • Create landing page copy with clear messaging hierarchy and conversion logic 
  • Produce UX microcopy: CTAs, buttons, forms, tooltips, error messages 
  • Write SEO-focused content that stays natural and human 
  • Build multi-email sequences and marketing campaigns 
  • Write short-form social copy, scripts, and hooks 
  • Develop brand voice guidelines and messaging frameworks 
  • Collaborate with UX, SEO, design, and dev teams in an agile workflow 
  • Maintain clarity, consistency, and speed across multiple brands 

What you need to have 

  • 3–7+ years of experience in digital copywriting 
  • Portfolio that includes websites and landing pages (not just social posts) 
  • Experience writing for UX (microcopy, flows, product clarity) 
  • Strong understanding of SEO and keyword integration 
  • Email marketing experience (automations + campaigns) 
  • Ability to write concise, high-performing copy fast 
  • Experience collaborating with designers, SEO, and developers 
  • Excellent English writing skills 

Nice to have 

  • SEO copywriting experience (BIG PLUS)
  • Knowledge of GA4, Hotjar, or user behavior tools 
  • Familiarity with Figma 
  • Experience writing GBP posts and descriptions 
  • Comfort using AI tools to speed up workflows 

Who thrives in this role 

Someone who: 

  • Thinks in structure, clarity, and outcomes 
  • Loves writing copy that converts 
  • Enjoys working across multiple brands and styles 
  • Moves fast and communicates clearly 
  • Understands UX logic, user journeys, and SEO fundamentals  

How to Apply

Ready to start your career as a Lead Copywriter at Automoves?

  1. Click the "Apply Now" button below.
  2. Review the safety warning in the modal.
  3. You will be redirected to the employer's official portal to complete your application.
  4. Ensure your resume and cover letter are tailored to the job description using our AI tools.

Frequently Asked Questions

Who is hiring?

This role is with Automoves in Ottawa.

Is this a remote position?

This appears to be an on-site role in Ottawa.

What is the hiring process?

After you click "Apply Now", you will be redirected to the employer's official site to submit your resume. You can typically expect to hear back within 1-2 weeks if shortlisted.

How can I improve my application?

Tailor your resume to the specific job description. You can use our free Resume Analyzer to see how well you match the requirements.

What skills are needed?

Refer to the "Job Description" section above for a detailed list of required and preferred qualifications.

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