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SEO and Growth Marketing Specialist

Sodales Solutions

Toronto, Canada

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Posted: 5 hours ago

Job Description

<p><h3>About the Role</h3>
<p>We are looking for an SEO Specialist to accelerate user acquisition and organic traffic growth through data-driven strategies. This hybrid role requires expertise in growth marketing tactics and search engine optimization to maximize visibility, conversions, and retention.</p>
<h3>Key Responsibilities</h3>
<ul>
<li>Develop and execute growth strategies across paid, organic, and referral channels.</li>
<li>Plan and implement SEO strategies to improve rankings, organic traffic, and domain authority.</li>
<li>Conduct keyword research, on-page optimization, and technical SEO audits.</li>
<li>Manage content strategy for blogs, landing pages, and other assets to drive organic growth.</li>
<li>Run paid acquisition campaigns (Google Ads, social media ads) and optimize for ROI.</li>
<li>Perform A/B testing on landing pages, ads, and email campaigns to improve conversion rates.</li>
<li>Collaborate with content, product, and design teams to align SEO and growth initiatives.</li>
<li>Monitor analytics and KPIs using tools like Google Analytics, SEMrush, Ahrefs, and provide actionable insights.</li>
<li>Stay updated on SEO trends, algorithm changes, and growth marketing best practices.</li>
</ul>
<h3>Qualifications</h3>
<ul>
<li>Bachelor’s degree in Marketing, Business, or related field.</li>
<li>2+ years of experience in growth marketing and SEO.</li>
<li>Strong knowledge of SEO tools (SEMrush, Ahrefs, Screaming Frog) and analytics platforms.</li>
<li>Experience with paid advertising platforms (Google Ads, Facebook Ads).</li>
<li>Familiarity with marketing automation tools (HubSpot, Marketo).</li>
<li>Excellent analytical, problem-solving, and communication skills.</li>
</ul></p>
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